{"id":9223,"date":"2021-12-09T09:47:12","date_gmt":"2021-12-09T09:47:12","guid":{"rendered":"https:\/\/kit-gruenderschmiede.de\/gruender-des-monats-safead\/"},"modified":"2022-03-01T12:40:11","modified_gmt":"2022-03-01T12:40:11","slug":"gruender-des-monats-safead","status":"publish","type":"post","link":"https:\/\/kit-gruenderschmiede.de\/en\/gruender-des-monats-safead\/","title":{"rendered":"Founder of the month: SafeAD"},"content":{"rendered":"<section class=\"o-blog-text-w-side-image o-blog-text-w-side-image--space-lg\">\n  <div class=\"container-lg\">\n    <div class=\"row\">\n      <div class=\"col-md-10 offset-md-1 col-xl-8 offset-xl-2\">\n                <div class=\"row align-items-center\">\n          <div class=\"col-md-6 a-animate--fade-in-left js-animate a-animate--delay-1\">\n            <div class=\"o-blog-text-w-side-image__text s-content\"><\/div>\n          <\/div>\n          <div class=\"col-md-5 offset-md-1 a-animate--fade-in-right js-animate a-animate--delay-1\">\n            <img decoding=\"async\" class=\"o-blog-text-w-side-image__image\" src=\"\" alt=\"\" \/>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"o-blog-text-w-side-image o-blog-text-w-side-image--space-sm\">\n  <div class=\"container-lg\">\n    <div class=\"row\">\n      <div class=\"col-md-10 offset-md-1 col-xl-8 offset-xl-2\">\n                <div class=\"row align-items-center flex-row-reverse\">\n          <div class=\"col-md-6 offset-md-1 a-animate--fade-in-right js-animate a-animate--delay-1\">\n            <div class=\"o-blog-text-w-side-image__text s-content\"><p><strong>What does your company stand for?<\/strong><br \/>\nAt the moment, the first self-driving cars are being put on the road, but only ever in small metropolitan areas, as the current technology does not yet scale to large areas. This is due to the use of highly accurate maps. Creating these and keeping them up to date requires a lot of effort.<\/p>\n<p>Our mission is to bring autonomous driving to the masses. We accomplish this through our mapless approach.<\/p>\n<p>Only when autonomous driving has really reached the masses will the technology be able to revolutionize mobility for the better (time savings, fewer vehicles, more efficient traffic, environmental relief).<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Where and how did you come up with the bright idea to found the company?<\/strong><\/p>\n<p>The idea developed over a longer period of time. We compared the experience and findings from research with industry approaches and thus identified the scaling problem over a longer process.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>How did the founding team come together?<\/strong><\/p>\n<p>We know each other from our PhD days.<\/p>\n<\/div>\n          <\/div>\n          <div class=\"col-md-5 a-animate--fade-in-left js-animate a-animate--delay-1\">\n            <img decoding=\"async\" class=\"o-blog-text-w-side-image__image\" src=\"https:\/\/kit-gruenderschmiede.de\/content\/uploads\/2021\/12\/SafeAD_team-1250x850.png\" alt=\"Gr\u00fcnderteam des Startups SafeAD\" \/>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"o-blog-text-w-side-image o-blog-text-w-side-image--space-sm\">\n  <div class=\"container-lg\">\n    <div class=\"row\">\n      <div class=\"col-md-10 offset-md-1 col-xl-8 offset-xl-2\">\n                <div class=\"row align-items-center\">\n          <div class=\"col-md-6 a-animate--fade-in-left js-animate a-animate--delay-1\">\n            <div class=\"o-blog-text-w-side-image__text s-content\"><p><strong>Where do you see the hurdles on the way to a successful company? Where did you get support?<\/strong><\/p>\n<p>The automotive industry is slow and very conservative. The big car manufacturers have a lot of influence and very rarely cooperate with young startups. This is a huge hurdle. We got support from different founders in our network, the KIT Gr\u00fcnderschmiede and the FZI.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>What was your biggest challenge in the startup phase?<\/strong><\/p>\n<p>Fundraising (building an appropriate network) and customer acquisition.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Has Corona had an impact on your startup\/industry so far and if so, what?<\/strong><\/p>\n<p>Mixed: Fundraising has sped it up as everything was done online. Unfortunately, we were also only able to go to one trade show. We would have liked more, especially for customer acquisition.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n          <\/div>\n          <div class=\"col-md-5 offset-md-1 a-animate--fade-in-right js-animate a-animate--delay-1\">\n            <img decoding=\"async\" class=\"o-blog-text-w-side-image__image\" src=\"https:\/\/kit-gruenderschmiede.de\/content\/uploads\/2021\/12\/Podcast-Vorlage-fuer-Newsletter-1080x850.png\" alt=\"KIT-Gr\u00fcnderschmiede Podcast-Folge: Gr\u00fcndung des Monats - SafeAD\" \/>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"o-blog-text-w-side-image o-blog-text-w-side-image--space-sm\">\n  <div class=\"container-lg\">\n    <div class=\"row\">\n      <div class=\"col-md-10 offset-md-1 col-xl-8 offset-xl-2\">\n                <div class=\"row align-items-center flex-row-reverse\">\n          <div class=\"col-md-6 offset-md-1 a-animate--fade-in-right js-animate a-animate--delay-1\">\n            <div class=\"o-blog-text-w-side-image__text s-content\"><p><strong>What qualities do you think a founder should have?<\/strong><\/p>\n<p>Intrinsic motivation to overcome valleys.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Do you have any tips for other young entrepreneurs?<\/strong><\/p>\n<p>Look for good co-founders, network actively and use university.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>What are your plans for the future? What are your next big milestones?<\/strong><\/p>\n<p>Prototype and next round of financing<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Thank you for answering the questions!<\/p>\n<\/div>\n          <\/div>\n          <div class=\"col-md-5 a-animate--fade-in-left js-animate a-animate--delay-1\">\n            <img decoding=\"async\" class=\"o-blog-text-w-side-image__image\" src=\"https:\/\/kit-gruenderschmiede.de\/content\/uploads\/2021\/12\/Gruenderpitch_safeAD_Techniksicht-1250x850.jpg\" alt=\"KIT-Gr\u00fcnderschmiede Podcast-Folge: Gr\u00fcndung des Monats - SafeAD\" \/>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><\/div>\n<\/div>\n\n\n<div class=\"o-content s-content o-content--space-lg js-animate a-animate--fade-in-up a-animate--delay-03\">\n  <div class=\"container-lg\">\n    <div class=\"row\">\n      <div class=\"col-md-10 offset-md-1 col-xl-8 offset-xl-2\">\n        \n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hightech Nano- und Mikrodrucker entwickelt aus dem KIT Umfeld.<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41],"tags":[302,303],"class_list":["post-9223","post","type-post","status-publish","format-standard","hentry","category-founder-of-the-month","tag-cyber-security-en","tag-startupsecure-kastel-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Founder of the month: SafeAD<\/title>\n<meta name=\"description\" content=\"KIT Gr\u00fcnderschmiede | 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